City Clerk

Goal Statements

Periodically, the Council conducts a workshop with executive staff to set its goals and priorities. Council sets priorities and endeavors to make best use of resources.

(listed the goal titles from Attachment A)

Improve and enhance fiscal stability and sustainability.
Build a cohesive team comprised of the Mayor and Council, City Manager and City staff that provides clear and consistent direction and works together with mutual trust and respect to provide needed public services and protect the public's interest.
Create and implement clear direction on development and sustainability
objectives.
Attract and retain businesses in Petaluma to enhance the tax base, jobs and
quality of life for the community.
Plan for and implement priority capital projects as funding permits.

Priorities for Two-Year Work Plan

(full table is in the report, see link below).

Category	Goal	Project
Financial Stability	Improve and enhance fiscal stability and sustainability.	Revise redevelopment priorities based on maximum economic investment strategy.
		Review water and sewer rates.

Council/Staff Effectiveness and Decision Making	Build a cohesive team comprised of the Mayor and Council, City Manager and City staff that provides clear and consistent direction and works together with mutual trust and respect to provide needed public services and protect the public's interest.	Agree on norms and practices for Council/staff communication and interaction.

Development and Sustainability	Create and implement clear direction on development and sustainability objectives.	Implement the Central Petaluma Specific Plan - maximize development potential around transit oriented development.
		Extend urban growth boundary timeline from 2018 to GP timeline of 2025.
		Enable City Council to be able to prioritize development (figure out how to deal with people already in the pipeline; be proactive).
		Streamline the development review process (improve transparency, user friendliness, timeliness, providing answers in a reasonable time frame).

Economic Development	Attract and retain businesses in Petaluma to enhance the tax base, jobs and quality of life for the community.	Complete and implement an overall economic development strategy that places priority on strengthening existing businesses and attracting those new businesses that add value ("road show" is part of this).
		Green technology (including energy stimulus funds).

Capital Improvements	Plan for and implement priority capital projects as funding permits.	Construct ball fields (E. Washington), if funding becomes available.
		Conduct planning and permitting work for transportation improvements, to be ready to build when money is available.
		Construct new Police Department facility.

Value Statement

(taken from the Values section of the report)

The values of an organization drive goals and priorities and how implementation occurs. The Council identified the following values as having high importance:

Sustainability (having a long term orientation about everything we do)
Integrity
Fairness
Accountability (all the way down through staff; connects with the vision)
Respect
Responsive to residents; government helps and cares; resident oriented
Dedication
Creativity and innovation
Honor the past/history
One additional value the City Manager added to the list following the workshop is teamwork.

Full Report (link)

Read the full report, including the Agenda Bill and Resolution.

Contact Information

City Clerk,
Claire Cooper, CMC
Deputy City Clerk,
Allison Mattioli

11 English Street
Petaluma, CA 94952
phone: 707.778.4360
fax: 707.778.4554
email: cityclerk@ci.petaluma.ca.us
Hours:
8:00 a.m. - 5:00 p.m. Mon-Thurs
Closed Fridays